Importance of Biosphere to tourism growth

The Island's Biosphere status plays an important role in enhancing its tourism offering.

As part of Visit Isle of Man’s commitment to Biosphere, it will welcome the project to its northern drop-in and networking session on the 21st November from 2pm to 7pm, at Brightlife, Andreas.

The drop-ins allow tourism businesses to meet the Visit Isle of Man team and discuss issues they may have and ways in which Visit can provide support to develop their business, as well as a good opportunity to meet and talk with other members of the tourism industry.

Biosphere officers will be on hand to explain the importance of the project and how tourism trade partners can sign up as Biosphere partners.

To be successful as a Biosphere region, the tourism activities and experiences should be compatible with the characteristics outlined in the Biosphere Pledge, which partners take.

UNESCO Biosphere Isle of Man is not just about looking after our nature and wildlife, but also about the conservation and celebration of our culture, heritage and communities, all of which are key to promoting the Isle of Man as a superior visitor destination.

For tourism business, their contribution to the Pledge could be small changes such as introducing energy-saving measures, supporting local produce on menus and minimising waste.

Angela Byrne, Head of Visit Isle of Man, commented: ‘Becoming a partner of Biosphere Isle of Man highlights your desire and commitment to work collaboratively with private and public stakeholders to create and maintain the very best environment and community, to provide for both locals and visitors.  

'With a ‘Destination First’ mind-set, it is important that our trade partners are committed to supporting a project that will have a direct impact on the growth of our sector.

'The current Visit Isle of Man ‘Extraordinary #IOMstory’ campaign has been developed to showcase the very best of the Isle of Man, helping to promote a strong brand identity for the Island’s distinctive heritage and culture and exceptional visitor experience – enhancing the importance of preserving and promoting these elements for tourism.’